2020–21 FAFSA® Email Campaign Launch

Author
Federal Student Aid
Subject
2020–21 FAFSA® Email Campaign Launch

On Oct. 21, 2019, we will begin sending emails to 2019–20 Free Application for Federal Student Aid (FAFSA®) filers (and parents of dependent 2019–20 FAFSA filers) who have not yet submitted a 2020–21 FAFSA form.

We will also send out myStudentAid mobile app push notifications to people who have downloaded the myStudentAid mobile app and have notifications enabled.

The goals of the email campaign are to make customers aware that the 2020–21 FAFSA form is available and to encourage them to complete the form early. Students and parents can complete and submit the 2020–21 FAFSA form electronically via fafsa.gov or via the Apple or Android version of the myStudentAid mobile app using the myFAFSA function.

Eligible students and parents who have a valid email address in the Central Processing System will receive an email at some point between now and late November. In January, students who are renewal eligible but still have not submitted a 2020–21 FAFSA form will receive an email reminder. Students and parents may receive different messages based on certain factors. The specific email and push notification text is attached to this notice for your reference.

We encourage you to use language from the attached messages in your own communications.